Walk Up the PR Ladder and Get the Coverage You’ve Been Wanting

Get your free guide and walk your way up to great PR coverage. From home-town coverage to notional coverage. Get seen. Be heard. Make an impact.

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What’s inside?

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Here's the secret sauce: Instead of focusing solely on your organization's achievements, strive to uncover the human angle behind the story.

Writing Your Press Release

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Research your local community newspapers, online publications, and niche blogs that cater to your target audience's interests.

Sending Your Press Release

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Think of press release distribution as a marathon, not a sprint. Aim to send out at least one release per month. But don’t stop there!

Building Habits

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As you gain momentum and visibility with smaller or more local outlets, it's time to set your sights higher and aim for larger ones.

Walking Up the Media Ladder

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